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Written by Tom HudsonMay 16, 2017

Goodbye, Old Holland

Grumpy review . materials . Reviews . Shop Talk . Uncategorized Article

 Goodbye, Old Holland, I’m done with you.

In my Oil Paint Brand Reference, I rated the Old Holland (OH) brand as top; best in breed among high-end brands.  Its dense pigmentation gives it unrivaled covering power and performance.  Funny thing though, I noticed that lately there are no OH paints on my palette.  Why?  Price.  Their prices are lurid; so high that I buy them with less and less frequency.  

And it’s not just the high prices that have put me off the brand.  OH has cynically taken advantage of the EU’s anti-fine art material policies to rocket the prices of their lead-based paints through the roof.  A 125 ML tube of cremnitz white lists for $179;  Blick lists it for $134.  And every time I price their other colors the price has jumped 5%.  Things couldn’t have worked out better for OH’s pricing scheme if they’d written the EU regulations themselves.  Makes you wonder.   

The lead-based whites–flake white and cremnitz white–are the backbone of oil painting.  The other whites-zinc and titanium–simply do not compare.  OH, as a sop to artists who refuse to pay their high prices, offers flake white #1 which is a blend of real flake white and zinc white. The price, while lower than that of pure flake white ($84), is still extremely high.  My guess is that flake white #1 is 90% zinc and 10% flake white.

I bought a batch of flake white #1 some time back but I haven’t used it for awhile.  I use pure flake white from other brands, mostly RGH, Blue Ridge, Utrecht, and W&N.  It was high time to put flake white #1 through its paces.  I mixed my usual assortment of warm and cool grays and flesh tones with it (you can see them in the center of the palette in this photo) and started working on the painting on the easel.

Flake white #1 handles like zinc white rather than real flake white.  It’s stiff and unresponsive–yeech.  I hate it.  I scrapped off the offending mixtures, as you can see in this photo, and started fresh with mixtures made with flake white from Utrecht.  

I won’t use my supply of half-dozen tubes of flake white #1 for anything other than grounds. That’s a steep price for something I usually reserve for student-grade paint.

I won’t buy OH paints any longer.

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Tags: oil paint, Old Holland, painting material

9 comments

  • Anderson Long has written: March 14, 2019 at 9:35 pm

    Agreed on Old Holland. They were my favorite, along with Schminke Mussini (I like the added dammar— have frequently ground my own paint and added amber/copal/mastic/dammar/Canada balsam/larch turps etc and made many mediums/varnishes). But both are killers price wise and their quality compared to Vasari/Rublev at similar prices just didn’t make sense. These days it’s Kama or Kremer or Rublev for dry pigments, and Vasari, (favorite off the shelf— high prices but worth it quality wise to me )Michael Harding, RGH, and occasionally Blockx for tubes. Am a big fan of James Groves mediums, just excellent quality to price ratio by my lights.
    Love you blog!

  • Tom Hudson has written: March 17, 2019 at 8:57 pm

    Rublev paints are good. Their burnt sienna might be the best I’ve seen. Their oils and mediums are very uneven, however. These days I’m buying paints from RGH, Blue Ridge, and Doak. Everything I’ve ever purchased from Doak has been good.

  • Jim dandy has written: December 3, 2020 at 1:50 am

    fuck old holland paints

  • J.A. has written: September 3, 2022 at 12:30 pm

    Doak sold me the worst tube of Cobalt violet light ever. It was like purple transparent toothpaste — so cut with filler. Even the LeFranc stuff (heavily cut with filler) was much better. I had used Blockx (the best cobalt violet light), Old Holland (nearly the same), Williamsburg (not as vivid), and Holbein (different pigment and quite good, although not Blockx and OH level). So, I was used to what good-quality cobalt violet light is.

    His lead-tin yellow and naples yellow were also full of big pieces of grit that left awful streaks when painting with a knife.

    Everyone I spoke with didn’t believe his genuine vermilion is anything other than pyrrole. It was a very nice paint though — until the scabby white patches formed on the dried paint (something I’ve not had from any other paint maker).

  • Tom Hudson has written: September 9, 2022 at 9:32 am

    Sad to hear this. The only thing from Doak that I didn’t like is Goop, which isn’t for me. He’s cut back the materials he makes and provides. His sun-thickened oil (discontinued) is a miracle and far superior to, say, Natural Pigment’s. The last time I talked to him, he tried to sell me liquid watercolors. He also mentioned he is in his 80’s.

  • Victoria has written: February 9, 2024 at 5:10 am

    Hi,
    Interesting and informative report on Old Holland. I just have a question regarding the EU policy on art materials. What is this? I tried to search for it but couldn’t find the information.

  • Tom Hudson has written: February 9, 2024 at 11:56 am

    The European Union (EU) has implemented regulations regarding the presence of lead in various products, including paints and art supplies. Lead is a hazardous substance that can cause serious health issues, particularly in children, even in small amounts.

    The Regulation (EC) No 1907/2006 concerning the Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH) is the primary legislation governing chemicals, including those used in art supplies, within the EU. Lead compounds, including those used in paints, fall under the scope of REACH.

    Under REACH, substances of very high concern (SVHC), which includes lead compounds, may be subject to authorization or restriction. The European Chemicals Agency (ECHA) manages the implementation of REACH and maintains a list of SVHC substances.

    Furthermore, the European standard for safety in art materials (EN 71) provides guidelines for the safety of toys and other products intended for use by children. This standard includes limits on the concentration of certain hazardous substances, including lead, in art materials.

  • Ace has written: December 13, 2024 at 10:17 am

    Let’s be honest here you guys are very mad about the pricing which is very understandable because their pricing is kinda ridiculous, but when you start saying it’s paints are not as good or that they are garbage and that’s why you wouldn’t buy them again your not only lying to yourself which is fine but don’t lie to other people because the truth is that their paints are still the best and have been for as long as anyone can remember. There’s nothing wrong with their paint in fact everything is right and the only thing wrong with OH is in fact their crazy price gauging which should be regulated because there is absolutely no reason for being significantly more expensive then everyone else . I mean honestly the drastic difference in price isn’t justified by how much better the paint is because if that were the case OH should only be a bit more expensive and not significantly more. Old holland can’t justifyits pricing by saying the materials they use that are more expensive or the fact that their paints are all hand made or even that they are very labor intensive to make because most of the other top tier competitors also use the exact same materials and make them by hand which is also very labor intensive to produce. Yet these competitors produce paint that is almost or just as good and in some rare occasions in the case of some specific colors make even better versions yet they don’t have the obscene prices that OH has. So just keep it real here, OH is the best but needs to do something about the pricing and the only way that we’ll happen is if we all stop buying their paint for a while until they get the message which won’t be happening anytime soon because most professional know how great these paints are and I for one love their oil paint.

  • Tom Hudson has written: December 13, 2024 at 10:45 pm

    I compared the quality of the lead white to the white that combines lead and zinc. The lead-zinc version is cheaper because it’s inferior to the lead-only version.

    I support Old Holland’s competitors that continue to make lead white these days.

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